Trailer

Emilia Simonin has spent the last twenty years obsessing over consumers — working at the intersection of marketing and insights, including nearly a decade within luxury at LVMH (Moët Hennessy).

In Luxe Consumer IQ™, she shares what she’s learned about how data, psychology, and storytelling combine to shape the world’s most desirable brands. Each episode distils real experience into practical, thought-provoking lessons — from frameworks used inside top maisons to conversations with the people defining the industry today.

Whether you’re breaking into luxury or breaking through to the next level, this is where your strategic edge begins.

Streaming on all major platforms - search ‘Luxe Consumer IQ’