Episode 01: Translating Desire

Translating Desire - The Art of Luxury in a Digital World

Have you ever wondered how the world’s top luxury brands craft digital experiences that not only convert — but create real desire? And how they actually use data to drive performance in e‑commerce?

Because in today’s conversation, we go behind the scenes with one of the leaders who’s helped make that transformation happen — inside LVMH.

You’ll hear how our guest built one of the group’s most powerful internal tools for digital transformation, and how it reshaped the way brands use insight to drive performance — not just reporting. And we’ll unpack what it really takes to design journeys that feel luxurious, emotionally compelling, and commercially sharp.

You’ll also learn how to present digital insight in a way that earns buy-in from leadership — so your ideas get heard, funded, and backed.