Episode 04: Breaking into Global Luxury Retail

Scaling without Legacy: Breaking into Global Luxury Retail

What does it really take to get stocked in Harrods, Galeries Lafayette, or Selfridges — especially if your brand wasn’t born in the expected luxury hubs of Europe?

 If you’re building a modern luxury brand without legacy, today’s episode takes you behind the scenes with someone who does this every day — not just helping brands get listed, but making sure they’re set up to thrive in the world’s most demanding retail environments.

You’ll hear what top-tier buyers are really looking for, what makes them say yes, and the signals they use to decide which brands earn long-term support — and which don’t make the cut.

And beyond retail, our guest also works closely with the celebrity circles that shape desirability — securing placements on names like Nicole Kidman, Courteney Cox, and Richard Gere.

 This episode is a rare look into what it takes to break into high-end distribution — and how to scale globally and compete at the top level, even without the advantage of legacy or size.